Harry Winston is often referred to as the “King of Diamonds” with Jewish ancestry. Based out of New York, he had an innovative approach to designing diamonds and gemstones. The Harry Winston logo is a sophisticated emblem that reflects the brand’s rich heritage, commitment to craftsmanship, and status as a leader in luxury jewellery. Founded in 1932 by Harry Winston, the company has become synonymous with exquisite diamonds and innovative designs. This article explores the history and evolution of the Harry Winston logo over the years.
The Genesis of the Harry Winston Logo (1932 – 1934)
Harry Winston launched his business as Harry H. Winston Jewels, Inc. in 1932 in New York City. The early years were marked by a focus on high-quality gemstones and a dedication to craftsmanship. The original logo showed a vertically stretched octagonal emblem with the letters “H” and “W” placed one above the other. The emblem had a bold black outline inside. The letter “W” was designed to look like two overlapping “Vs” and placed below the letter “H.” The wordmark “HARRY WINSTON” was mentioned just below the emblem with pointed serifs.
(1934 – Present)
In 1934, the redesigned logo featured the name “Harry Winston” in elegant serif fonts that conveyed sophistication.
The Elements of the Harry Winston Logo
Font
The logo typically employs a serif font that conveys timeless luxury. The choice of font reflects traditional craftsmanship and appeals to modern sensibilities.
Colour
The Harry Winston logo features pieces crafted from 18-karat white, yellow, and rose gold. This use of precious metals not only enhances visual appeal but also signifies quality and luxury.
The History of Harry Winston
Harry Winston was born on March 1, 1896, in New York City to Jewish immigrant parents from the Russian Empire. His father, Jacob Winston, owned a small jewellery store, which provided Harry with early exposure to the world of gemstones. By the age of 12, Harry demonstrated his keen eye for valuable stones when he purchased a two-carat emerald from a pawn shop for just 25 cents and resold it two days later for $800. It was a remarkable profit that showcased his innate talent for gemology and business.
In 1920, at the age of 24, Winston founded his first company, called the Premier Diamond Company, which is located on Fifth Avenue in Manhattan. His early career was marked by strategic acquisitions of important jewellery collections from prominent socialites and estates. Among his notable purchases was the estate of Rebecca Darlington Stoddard in 1925 and the collection of Arabella Huntington in 1926, which he acquired for $1.2 million. This collection included exquisite pieces from renowned jewellers like Cartier and provided Winston with a platform to showcase his design skills by modernising these older pieces.
In 1932, after establishing a strong reputation in the diamond trade, Winston founded Harry H. Winston Jewels, Inc., which would later be renamed Harry Winston Inc. in 1936. The company quickly gained recognition for its luxury jewellery and exceptional diamonds. During this period, Harry Winston earned the title “King of Diamonds.” It is a name that reflects his status as a leading figure in the jewellery industry.
Winston revolutionised the jewellery market by becoming the first jeweller to loan diamonds to actresses for major events, such as dressing Jennifer Jones at the Academy Awards in 1944. This innovative marketing strategy not only elevated his brand but also set a precedent for luxury marketing in Hollywood. Throughout the mid-20th century, Winston’s clientele included numerous celebrities and socialites, which further strengthened his reputation as the “Jeweller to the Stars.”
Winston became known for acquiring some of the world’s most famous diamonds. He purchased the Hope Diamond in 1949 and famously donated it to the Smithsonian Institution in 1958 after owning it for nearly a decade. He also handled other significant stones, including the Taylor-Burton Diamond, which was bought by Richard Burton for Elizabeth Taylor. These high-profile acquisitions contributed to his legacy as a master jeweller and gemologist.
By the 1960s, Harry Winston Inc. expanded its operations significantly. He even moved to larger premises at 718 Fifth Avenue to accommodate the growing demand. The company continued to innovate under Winston’s leadership until his passing on December 8, 1978. After his death, Harry Winston Inc. remained a prominent name in luxury jewellery and was eventually acquired by the Swatch Group in 2013.
Beyond his contributions to jewellery design and marketing, Harry Winston was also known for his philanthropic efforts. He supported various causes, including cancer research and education initiatives. His legacy continues through the enduring popularity of his designs and the ongoing influence of Harry Winston Inc. in the luxury market.
Interesting Facts About Harry Winston
- Harry Winston displayed an exceptional eye for gemstones from a young age. At just 12 years old, he purchased a two-carat emerald for 25 cents at a pawn shop, which he resold two days later for $800.
- Winston was the first jeweller to leverage celebrity status for marketing purposes. In 1943, he adorned actress Jennifer Jones with stunning diamonds for the Academy Awards. It was a groundbreaking move that set a precedent for red carpet fashion and luxury marketing in Hollywood.
- One of the most famous acquisitions of Winston’s was the Hope Diamond, which he purchased in 1949. This 45.52-carat blue diamond is renowned not only for its beauty but also for its rumoured curse—it is believed to bring misfortune to its owners. Despite this legend, Winston donated the diamond to the Smithsonian Institution in 1958.
- Despite his fame and connections with high-profile clients, Harry Winston maintained a remarkably private life. He had an ironclad clause in his business insurance policy that forbade him from being photographed publicly.
- Very few people saw Winston’s face until his obituary appeared in The New York Times in 1978.
- Winston had installed a concealed elevator in his office to allow VIP clients to enter and exit discreetly.
- Winston was also known for his philanthropic efforts. He organised a nationwide exhibition called “The Court of Jewels.” It showcased some of his most precious gems while raising funds for local charities across the United States from 1949 to 1953.
- Winston is credited with introducing innovative jewellery designs, particularly the Winston Cluster, which emphasises the beauty of individual stones rather than elaborate settings. This design philosophy allows diamonds to shine with minimal metal interference and showcases their true brilliance.
- Winston had famously shipped some of the world’s most valuable diamonds through the U.S. Postal Service. In fact, he sent the Hope Diamond to the Smithsonian Institute for just $145.29.
- Winston had a beloved black cat named Kashmir, who became somewhat of a mascot for his brand. Kashmir was featured in advertisements during the 1940s wearing a large pear-shaped diamond necklace.
Finally
The Harry Winston logo reflects changes in design trends and the brand’s enduring legacy in luxury jewellery. Today, the logo stands as a symbol of elegance, craftsmanship, and timeless beauty. It resonates with customers who value both heritage and innovation in their jewellery choices.