The article delves into the logo of the company, among other details.
The Genesis of the Huawei Cloud Logo (2017 – 2018)
The original logo of Huawei Cloud used the familiar red fan or petal motif of the parent company along with the “HUAWEI CLOUD” wordmark in black uppercase.
(2018 – 2025)
The next logo iteration saw a simplified cloud motif in a white and blue colour palette. It was accompanied by the “HUAWEI CLOUD” wordmark in black and rendered using a clean sans-serif typeface.
(2025 – Present)
The latest Huawei Cloud logo design integrates the centrality of artificial intelligence, or AI, into the brand’s strategy. It symbolises three pillars of AI – Infrastructure as a Service, Technology as a Service, and Experience as a Service. The logo is designed using the signature brand colour “Huawei Red” to convey confidence, energy, and leadership.
The logo features an integrated shape of cloud-like curves in red with soft and rounded contours on the upper half. The lower half showed the wordmarks “HUAWEI CLOUD” and “The AI Pioneer in Industries” in black and in two levels. The logo does not have the floral motifs of the Huawei logo but adopts an abstract minimalism. For instance, the cloud outline seamlessly merges into “I” and “A” strokes.
The Elements of the Huawei Cloud Logo
Font
The wordmark in the Huawei Cloud logo is written using a bold, simple, geometric, and modern sans-serif typeface. Designed for high readability, the techno-centric font is characterised by evenly spaced letters and has similarities with the Handel Gothic typeface.
Colour
The Huawei Cloud logo is designed using a combination of a red, black, and white colour palette. Here, red symbolises energy, passion, innovation, and strength. Black or dark grey colour conveys a modern, authoritative, and highly readable appearance. Lastly, the white colour gives the logo a minimal, clean, and cloud-native feel.
Finally
The Huawei Cloud logo and its various iterations show how the company grew from a newly formed cloud division to a mature, globally recognised technology brand.